The white-label Menu Assistant for Food Suppliers

Drive loyalty, insights,  and growth.

With a white-label version of FoodOp, you can deliver convenience and value-add offers based on customer menus.

Dagrofa Foodservice

"With FoodOp’s whitelabel solution, we make it much simpler to run a professional kitchen. With one click, chefs can manage purchasing, control budgets, and generate sustainability reports."
Pernille Hougaard
Head of Marketing
Core benefits

Built to strengthen supplier partnerships

Offer customers a convenient, branded platform for procurement, menu planning, and reporting.

Features

Features built for Food Suppliers

Understand your customers

Menu insights

See upcoming customer menus and anticipate needs before orders are placed.

Sustainability reporting

Provide live CO₂e and sustainability insights across your entire product universe.

Share-of-wallet analytics

Understand purchasing gaps and identify opportunities to grow your product mix.

Add value where needed

Promotion engine

Promote products directly into your customers’ workflows — right where menus and procurement decisions happen.

How it works for your customers

Step 1

Plan menus with live prices

Your customers build their menus in FoodOp with live ingredient prices pulled directly from your product feeds.

Step 2

One-click procurement

From menu to basket in one click — customers add products directly to your basket.

Step 3

Instant reporting

All customer reporting, including sustainability metrics such as CO₂e, is available instantly after purchase.

Getting started with FoodOp

Step 1

Quick to implement

FoodOp’s Menu Assistant connects directly to your existing e-commerce backend API endpoints (products, price feeds, etc.), just like your e-commerce store already does.

Step 2

Dedicated onboarding & support

A dedicated Customer Success Manager coordinates the project incl. kick-off, alignment on scope and timeline, implementation and smooth roll-out.

We are here to help

Reach out to our team if you want to explore if FoodOp is the right fit.

FAQ

Questions?
Find answers here

How does FoodOp help suppliers grow revenue?

By providing visibility into upcoming customer menus, suppliers can tailor offers and increase their share-of-wallet.

How do customers benefit?

Customers gain convenient procurement, budget management, and automated sustainability reporting.

How difficult is it to implement?

Implementation is quick and straightforward after alignment on scope. FoodOp connects directly to your existing e-commerce backend API endpoints (products, price feeds, etc.), just like your e-commerce frontend already does.

What support is available?

Dedicated onboarding, training, and ongoing support via live chat, phone, and a help center.